How Hostess Brands uses Cloud Coach to Manage the Commercialization Process from Start to Finish
Hostess Brands, Inc. is a leading sweet snacks company focused on developing, manufacturing, marketing, selling and distributing snacks in North America sold under the Hostess® and Voortman® brands.
PRIMARY USE CASE
PPM
HEADQUARTERS
Lenexa, KS
INDUSTRY
Food and Beverage
EMPLOYEES
1001-5000
Multiple projects
Over 250 projects underway at any one time
Single source of truth
One tool, ensuring clear communication between a large number of teams and users
Stage Gates
Four essential stage gates built into Cloud Coach
“We use Cloud Coach from start to finish. From marketing… to R&D… to operations… to supply chain… to sales.”
Christopher Holmes
Project Manager, Hostess Brands
The challenges
The solutions
- With over 250 projects underway at any one time, Hostess needed a way to manage these effectively. Previously, these were managed in Excel spreadsheets, making oversight incredibly difficult
- Cloud Coach has enabled Hostess Brands to manage a large number of projects from one location. Senior stakeholders can access key metrics quickly and easily, and data is no longer hidden in desktop spreadsheets
- Hostess has four essential Stage Gates before Commercialization, with each gate initiating a process review. It was important Hostess implemented a tool that was capable of managing the stage gate process
- Hostess Brands’ important Stage Gate processes are managed using Cloud Coach, ensuring project stages are completed before progressing
- With so many teams involved in the process of getting a product to market (Operations, Supply Chain, Regulatory, Finance, Data, Sales, Marketing) it was important this could all be managed from one single source of truth
- Cloud Coach has provided a single source of truth for Hostess Brands’ projects. All managed from within Salesforce, the project process is scalable, making Cloud Coach ideal for Hostess’ large project teams with multiple stakeholders across hundreds of projects
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