Professional Services Automation (PSA) software helps professional service companies manage their front- and back-office activities. The best PSA solutions track operating expenses, employee calendars, invoicing, accounting, documents, and staff schedules. They may also offer client portal access (so consultants and their customers can collaborate), resource management, and software integrations to CRMs.
The professional services automation software market is growing. That’s because firms are seeking solutions that will help them operate more efficiently. Automating rote tasks helps to increase billable utilization rates and eliminate unnecessary back-office activities.
Professionals from multiple industries use PSA tools, including business leaders, lawyers, financiers, bankers, project managers, marketing account managers, and accountants. The best professional services automation software improves efficiency and profitability, allowing firms to prioritize shareholder and owner returns.
Products must manage sales opportunities, customer communications, and profiles to qualify as PSA software. They must also include features that enable service managers to construct service-level agreements (SLAs). That’s why the professional services automation Salesforce offers has such detailed functionality. Vendors can deliver an abundance of features built on a robust and dependable platform.
FinancialForce is an excellent example of this concept in action. The vendor has a Salesforce professional services agreement that lets it offer professional services automation via the platform, making it easy to manage service teams, customers, projects, and financials. According to FinancialForce PSA documentation, it’s possible to submit project information, forecast the future confidently, and streamline the complete services lifecycle.
Cloud Coach also offers a similar array of features. Managers can track project and portfolio costs in real-time, allocate resources based on necessity and availability, and monitor project risks and profitability. Identifying revenue by business unit, project, or portfolio, is also built into the solution.